Reply To: Boron availability

[Brian H]

Aeronaut wrote:

Here’s another eyeopener: https://adwords.google.com/select/KeywordTool

Click the button to get Google’s opinion of what focusfusion.org is about, and the only clear themes are nuclear power, followed by energy. Looks like we need to pick some keywords that we want to be known for.

😉 How about quick-clean-cheap fusion power?
By “quick” I mean: if you consider the time it takes to design, approve, fund, and build ONE fission plant, you’re probably looking at 15 years. In half that time, FF generators will be in production. Once begun, the race is over. The cost of one 1150MW nuclear plant is about $3.5bn to $7bn. For that amount of money, you could site, insure, and emplace 7-14,000 FF generators, at least, producing about 10X as much power. With NO follow-on waste storage and disposal costs. In the 7 or 8 years of production by 25 factories, that would require only about 60/yr per factory.

And the power costs would be at least 10x lower, of course.

Excellent summary, Brian. I’ll work that into one or more articles to bypass the search engines and drive mass opinion at the business executive level, submitting these articles to print media like business magazines and newspapers.

Here’s the gotcha- the catch 22 or chicken and egg with the search engines- we need to use keywords that a lot of people type into the search engines most days, while choosing keywords that don’t have a lot of other sites competing for them. Nobody, but nobody (statistically speaking), will look at Google’s 2nd page.

The more competitive the keyword- say green energy or alternate energy, the more links we need to build, meaning the longer its going to take to get on page one, unless we use PPC (Pay Per Click) advertising, which can be an expensive gamble.

A much safer $380 gamble is to write and pay the highest level promo fee at PRWeb.com . This press release could announce that we have the capacitors in hand, are building the breakeven machine, and licenses can be obtained at [web address and/or phone #] The reason for the promo fee is that it guarantees the press release is picked up by API, Google News, the blogosphere, podcast , et al.

In short, it guarantees the news story becomes front page news, and the resulting traffic influx is in-freaking-credible.

Another cheap way to get targeted traffic is to advertise on StumbleUpon. Each visitor only costs a flat rate 5 cents, so you can get 1,000 viewers for only $50.00. If those visitors deem ff.org to be in-freaking-credible, most of them will mark it thumbs up and it just might spread through the web like wildfire.

Both of the latter sound worth doing. More than one arrow in the quiver.

But I still reserve judgment about whether public interest is a big priority now that the actual research is funded and proceeding. I think that a “proof of the pudding is in the eating” strategy is the real deal. When licenses are about to be offered, the buzz will be deafening. IMO.