Brian H wrote: Not tea bags! Maybe slip in something about the short time frame: “Instead of being ’50 years in the future, forever’, this could hit the market running in 5-7 years.”

2 key reasons in my mind for not mentioning a timeframe- scientific, and audience. This type of news/marketing story plays in the readers’ comfy dream theaters. These are the indirect buyers who will prove to energy companies that a paying market can be developed. A follow-on story for later in the year could talk about potential timelines relative to LPPX’x pB-11 shots.