Even 30 seconds on Oprah can make a world of positive difference. From what I’ve read of the free publicity dance, we need to approach this from the angle of asking ourselves “Oprah and her producer(s) want?” The obvious answer is ratings, and boils down to helping people improve their lives.
Hope for a better future may qualify, and we have several angles on this. This opens the door to being invited back many times and establishing FFS in the public’s mind as the “go to folks for fusion energy information”.