Additional strategic social marketing questions:
1. We have yet to improve our “Myspace” presence and get on “facebook”. Do we need to? Can twitter be enough? Twitter is so much simpler. A blessed 160 character maximum per post really takes the pressure off.
2. Will we need to set up separate twitters for LPP, Lerner, each of the scientists on the project? Or is this one twit enough? I see other companies out there with a full spread, each department twitting away, and all following each other.
Is this all hype? Is this a passing fad? Can we really leverage it for the advancement of fusion science?
Comments welcome.